On Thursday, virtual urgent care provider Carena announced a collaboration with Aegis Health Group to grow the number of employers that offer telemedicine through health system partnerships and improve the way health systems leverage telemedicine to acquire and retain new patients, which can increase profitable market share.
According to a provided statement, the collaboration allows Carena’s hospital partners “to connect with Aegis for tailored prescriptions for growth, while enabling Aegis’ hospital clients to educate employers on the benefits of partnerships that offer virtual care to their commercially insured employees.”
Aegis Health Group combines its patient acquisition and retention strategies, innovative technology, and in-depth analytics to grow revenue for its hospital clients. Their employer-focused solution targets commercially insured patients to increase market share to support a hospital’s business development efforts.
Carena’s white-label Anytime Virtual Clinic Platform (which, we’re told, is utilized by more than 120 hospitals across the country), includes software, staffing, operations, and marketing services.
“This is an exciting partnership that will help us reach more consumers with integrated virtual care offered by their local provider,” said Ralph C. Derrickson, CEO of Carena. “Our friends at Aegis are experts in helping hospitals grow revenue by targeting self-insured companies, and high-quality virtual care is a great tool to leverage that mission.”
“Hospitals continue to operate in an environment where cost increases outpace reimbursement increases from governmental payers, and the only remedy is to increase their market share of commercially insured patients,” said Hal Andrews, Executive Chairman of Aegis. “Carena’s innovative virtual care solution is a way for hospitals to expand their services to new patients in a consumer-friendly way.”