Although fans of Scarlett Johansson will happily take any experience they can get with her, a virtual reality experience is certainly something to look forward to.
Ahead of the weekend, Paramount Pictures announced a slate of partners and products in support of the newly released film Ghost in the Shell.
“To further extend the excitement of the film release, Paramount will be releasing a VR experience based on the movie and has rolled out a line of consumer products that strategically align with several major retailers,” a media release from Paramount explains.
If you’re not familiar, Ghost in the Shell is set in the “near future,” where Major (played by Johansson) is the first of her kind: A human saved from a terrible crash, who is cyber-enhanced to be a perfect soldier devoted to stopping the world’s most dangerous criminals.
With this exciting new virtual reality experience, Paramount worked closely with film’s director Rupert Sanders, and collaborated with Oculus to bring GHOST IN THE SHELL to the VR platform with developer Here Be Dragons.
“This global program encompasses the latest in VR, targeted retail promotion and a compelling roster of licensees in key categories that support the film,” says LeeAnne Stables, President of Worldwide Marketing Partnerships & Licensing for Paramount Pictures. “We are reaching an enthusiastic existing fan base, and delivering a broad line of products with appeal to new audiences excited about the film.”