Virtual reality’s leading pioneers are set to target some of humanity’s biggest problems and most pressing threats.
It’s all made possible, in part, by HTC VIVE. Execs from HTC announced Friday the first grant recipients in its VR for Impact program.
“VR for Impact is Vive’s $10 million commitment to drive VR content and technologies that will increase awareness and create positive impact in support of the United Nations Sustainable Development Goals,” the company tells VRJournal.
In short, we’re told that Vive is commemorating Earth Day by unveiling projects from three creators with unique visions for how VR can address the UN’s set of defined goals for the planet such as “Climate Action” and “Zero Hunger.”
These projects include SpaceVR, the first virtual reality satellite launching into space later this year, Tree, a creatively immersive perspective on deforestation, and The Extraordinary Honey Bee, a joint project with Häagen-Dazs®, Reach Agency and SPECTACLE to raise awareness about dwindling bee populations. All projects that receive funding by VR for Impact will be available on Viveport, HTC’s app store for VR.
“We believe virtual reality and the immersive experiences it delivers have the potential to positively impact the biggest challenges that mankind faces,” said Rikard Steiber, President of Viveport at HTC Vive. “We welcome the first VR for Impact grant recipients who will introduce VR as a powerful tool in raising awareness for the 17 UN Sustainable Development Goals, and what better way to mark Earth Day than to unveil projects with three unique visions for helping the planet.”