River Studios, a pioneering virtual and augmented reality startup, confirmed to VRJournal today that 20-year digital and interactive veteran Dulce Baerga has been appointed interim company CEO.
The appointment comes during what the company calls a period of continued growth for the company that has already created some of the most cutting-edge digital and virtual reality content and experiences for top brands, entertainers and sports teams, including Coldplay, Beyoncé, NBCUniversal, the Denver Broncos and Sacramento Kings.
“The virtual world is where many of us feel the most comfortable expressing ourselves and our ideals, and through the use of biometrics, artificial intelligence and the Internet of Things, we’ll soon see a swift transition to more widespread adoption and demand for virtual experiences,” said Baerga in this week’s announcement. “While serving as the head of River Studios, I plan to help the team build some of the most intense and innovative tools to advance mixed reality experiences. Together we’ll extend the relevance of virtual experiences and generate further excitement for an industry that’s just now crossing into mainstream.”
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